Presented by Yamaha Motor Corp USA and Warrior Boats LLC.
FOR IMMEDIATE RELEASE: Oct. 9, 2018
Contact: Denny Fox, 920-505-0122
Anglers Insight Marketing LLC (AIM™)
AIM Weekend Walleye Series Taps Walleye Guide And Industry Pro Cody Roswick As Its Business Manager
Long-time respected marine and fishing industry professional and North Dakota walleye guide Cody Roswick has been tapped to become AIM Weekend Walleye Series business manager to take AIM to the next level of tournament excellence.
Roswick, from Valley City, North Dakota, will report to AIM’s Board of Directors and will partner with AIM National Tournament Director Denny Fox towards the end of the year, says AIM Board Chairman Brett King.
“The board has talked for quite some time about finding a business manager exactly like Cody Roswick,” King says. “He’s been involved in the marine industry from the boat and tackle side and pretty much all facets for a long time, and has always been very respected. He understands the marine and sport fishing industries.
“He’s worked with a lot of tournament pros and knows the business. When Cody mentioned he was looking for an endeavor like this, we just felt like the gift horse looked US right in the mouth,” King says.
“I’m also excited to have Cody onboard, to help us expand to the point we’ve always known we could achieve,” adds Fox. “It’s a move that makes great sense to have someone like Cody on board to get the job done.”
“I was honored to have AIM want me as its business manager,” Roswick says. “I look forward to helping AIM grow. AIM was developed by a group of very passionate anglers. The Weekend Walleye Series is doing really well, especially in Minnesota and Wisconsin, and the board wants to continue our course toward making it even more exciting.
“I’m looking forward to working on some ideas we have to make additions that anglers will really enjoy and grow the series.”
Roswick has the experience to do just that, King says. He’s worked with some of the largest names in the boating and fishing industry including Pure Fishing, the fishing giant that includes Berkley. His other experience includes business manager of the National Professional Anglers Association, and currently as a consultant for Northland Tackle.
Roswick also operates a guide business in central and eastern North Dakota, including Devils Lake.
“His industry knowledge is vast and deep. He’s a walleye angler and a former tournament fisherman. We’re super excited to have him on board to help us take AIM to where we know it can be,” King adds.
Anglers Insight Marketing LLC (AIM™) is a unique tournament organization created and owned by many of the most accomplished and recognizable professional walleye anglers, along with others who share the mission of advancing competitive walleye fishing and making it sustainable into the future. AIM is committed to marketing excellence on behalf of its tournament competitors, the tournament host communities, and the brands that partner with it. AIM is also committed to maintaining healthy fisheries across the nation by the development of the exclusive AIM Catch-Record-Release™ format which is integral to its dynamic events and unparalleled consumer engagement.
For more information about AIM™, AIM Pro Walleye Series™, AIM Weekend Walleye Series, AIM sponsors and AIM anglers, visit www.aimfishing.com.
AIM Presenting Sponsors: Yamaha Motor Corporation U.S.A. and Warrior Boats, LLC.
AIM Supporting Sponsors: Mercury Marine, Nitro Boats, Garmin, Navionics, Power Pole, Worldwide Marine Insurance, AirWave Pedestals, Off Shore Tackle, Vibrations Tackle, Pro Chattrr, Gemini Sport Marketing, Treeland Resort, Anglers Avenue, Moonshine Lures Shiver Minnow, JT Outdoors Products, Fox River Lures and Rods, Bismarck Mandan Convention and Visitors Bureau