AIM Weekend Walleye Series Introduces: NAVIONICS BIG FISH THURSDAY!!

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This year’s Aim Weekend Walleye Series (AWWS) teams will be fishing for more than a cash prize. They’ll also be eligible for the Navionics Big Fish Award following each tournament.


The winners will receive a Navionics Hot Map Platinum SD card covering the Northern part of the U.S., including the Great Lakes.


“Most of our users are weekend anglers and professional tournament fishermen,” Rochelle Chouinard of Navionics Marketing, Americas, said. “They know they can depend on Navionics for accurate information.”


“Anglers can find more spots with Navionics maps as a guide. Even though they have fished a certain body of water for years, they’d never know there was a hump or other feature in a particular area without one of our cards,” she said.


“Our maps offer18,000-plus lakes,” Chouinard said. “They give every angler an edge on targeting fish because they offer accurate information on bottom contours, underwater structure, creek channels, even hazards. In short everything you need to know to be successful in locating the best areas.”


Following each of the five tournaments in three divisions—Minnesota, Wisconsin, and Great Lakes—the Big Fish Award will be announced for each division on the Thursday after each event. Anyone who fishes an AIM tournament is eligible.


Navionics Apps are available for I-Pad, I-Phone and Android. For more information, go to


Anglers Insight Marketing LLC (AIM™) is a unique tournament organization created and owned by many of the most accomplished and recognizable professional walleye anglers, along with others who share the mission of advancing competitive walleye fishing and making it sustainable into the future. AIM is committed to marketing excellence on behalf of its tournament competitors, the tournament host communities, and the brands that partner with it. AIM is also committed to maintaining healthy fisheries across the nation by the development of the exclusive AIM Catch-Record-Release™ format which is integral to its dynamic events and unparalleled consumer engagement. For more information about AIM™, AIM Pro Walleye Series™, AIM Weekend Walleye Series, AIM sponsors and AIM anglers, visit

AIM Presenting Sponsors: Yamaha Motor Corporation U.S.A. and Warrior Boats.  AIM Supporting Sponsors: Nitro Boats, Mercury Marine, Amsoil, Navionics, Powrtran, Power Pole, Worldwide Marine Insurance, Off Shore Tackle, Team Lodge, National Fleet Graphics, Gemini Sport Marketing, The City of Oconto, Eagle Bay Marina and Eagles Landing Casino, Montevideo MN Chamber of Commerce, Randall’s Milan Beach Resort