Presented by Yamaha Motor Corp USA and Warrior Boats LLC.



Contact: Denny Fox, 920-505-0122

Anglers Insight Marketing LLC (AIM™)


World Wide Marine Insurance, Power-Pole, Re-Up

As AIM 2018 Weekend Walleye Series Sponsors


If you don’t have World Wide Marine Insurance and Power-Pole, two returning sponsors for the 2018 AIM Weekend Walleye Series, on board when you leave the dock this season, you may be making two costly mistakes.

“Both Bob Luellen’s Worldwide Marine, and Power-Pole, have been with us from the start,” said Denny Fox, AWWS National Tournament Director. “Both believe in our Catch-Record-Release™ resource-saving format deeply. It’s great to have such long-time cheerleaders to encourage the type of responsible tournament walleye fishing that each AIM tournament brings to every location.”

Worldwide Marine makes picking insurance for your boat easy, because, as Luellen says, “I do what you do.” Luellen fishes as many AIM tournaments as he can, and is a huge believer in C-R-R.

“I think AIM is the only way anyone should ever fish a tournament. This is the most intelligent format there is, period. It lets the public know we care about the fishery, and I just don’t know why the rest of the tournaments don’t go this way,” he added.

It’s also his expertise in the coverage anglers need that connects the AWWS and Worldwide Marine. “That’s the most important thing to understand about calling me,” he continued. “When you call another insurance agent, they have limited markets available. We write nothing but agreed value policies, which guarantees you $40,000 if you experience a total loss if we agree that your boat and gear is worth $40,000,” says Luellen.

He also represents 20 different carriers and shops for your best package with all. “Chances are the coverage another agent will offer is designed by someone who has no clue about what you do or how you use your boat.

“If you choose me, you get an education on how marine insurance works, and why to stay away from folks who sell home or auto. You can’t make the right decisions on coverage until you understand what all the coverages mean,” he says.

Luellen also has some horror stories to tell you those who’ve gone with companies unfamiliar with a boat, motor and tackle except how to collect your money. You can learn about why should you go to an expert to insure your fun on the water at a YouTube presentation by Luellen. Then decide. And chances are, you’ll decide that Worldwide Marine knows your needs best.

Luellen not only is a friend of AIM and the walleye angler. At this year’s National Professional Anglers Association (NPAA) meeting, Worldwide Marine sponsored 50 youths to attend, all expenses paid. They, too, got an education about what it means to be a pro angler and protecting the resource through enjoying the sport responsibly.

“It was one of the coolest things I’ve ever been a part of,” said Luellen, who even made a video of the gathering to encourage prospective sponsors to contribute to the Future Angler Foundation so more youth anglers can attend the next youth event.

Power-Pole, the original shallow water anchor, has become the choice of more and more anglers who want to stealthily stay on active fish. Two Power-Pole 10-footers are part of the prize package for anglers in AIM’s National Championship on Wisconsin’s Chippewa Flowage this June 1-2.

Power-Pole, a brand used originally by bass anglers, also is gaining favor big time with walleye junkies too, especially since they introduced the Drift Paddle attachment, said Curt Hill, advertising manager for JL Marine Systems.

“Walleye are often shallower water fish, so anglers will want to use our products as well,” Hill said. And with the introduction of the Drift Paddle, it changed the game for anglers. You can not only control your speed, but the angle of your boat as well as you drift or troll in current. The paddles reduce your speed by up to half, allowing you to choose from seven different positions for the perfect attack angle along those dirty water stream-meets-clean seams, for example, where sneaky walleye like to ambush prey.

Another advantage is a stealth approach with a Power-Pole. It eliminates tossing an anchor with that resulting splash that will spook fish. And by the time you let out enough line to secure your boat with an anchor, you may be nowhere near the fish you’ve marked.

A Power-Pole deploys in less than five seconds, and will keep you steady even in the strong currents that many river anglers face to stay on fish.

And, it can be lowered from anywhere on your boat through Power-Pole’s C-Monster control system, which also operates through an available phone app.

“AIM looks forward to a continuing relationship with both Worldwide Marine and Power-Pole to encourage the spread of our love of walleye fishing and our unique Catch-Record-Release™ format. We’re very happy to welcome them back as continuing fixtures on our tournament trail,” Fox said.

For registration information and a schedule of all 2018 AIM Weekend Walleye Series events, visit AIM’s Minnesota and North Dakota division events are filling fast. Do not wait. All four Wisconsin events are filled, and entry is contingent on a wait-list.

Anglers Insight Marketing LLC (AIM™) is a unique tournament organization created and owned by many of the most accomplished and recognizable professional walleye anglers, along with others who share the mission of advancing competitive walleye fishing and making it sustainable into the future. AIM is committed to marketing excellence on behalf of its tournament competitors, the tournament host communities, and the brands that partner with it. AIM is also committed to maintaining healthy fisheries across the nation by the development of the exclusive AIM Catch-Record-Release™ format which is integral to its dynamic events and unparalleled consumer engagement. For more information about AIM™, AIM Pro Walleye Series™, AIM Weekend Walleye Series, AIM sponsors and AIM anglers, visit

AIM Presenting Sponsors: Yamaha Motor Corporation U.S.A. and Warrior Boats, LLC.

AIM Supporting Sponsors: Mercury Marine, Nitro Boats, Garmin, Navionics, Power Pole, Worldwide Marine Insurance, AirWave Pedestals, Off Shore Tackle, Vibrations Tackle, Pro Chattrr, Gemini Sport Marketing, Treeland Resort, Anglers Avenue, Moonshine Lures Shiver Minnow, JT Outdoors Products, Fox River Rods and Lures

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